Elephant In My Pocket 1.0 Released

Jolly Books has introduced Elephant In My Pocket 1.0 for iPad, their talking, animated ebook about a girl named Suzy, who meets an elephant on her way to school. She decides to take the elephant with her, and the humorous story shows her struggle and determination as she attempts to accomplish this task. Featuring memorable characterizations and illustrations, the ebook is written in rhyme, which in this context is both a pedagogical and literary technique. Rhyming acquaints young readers with the underlying structure and rhythm of language at the subconscious level, as they use the conscious part of their minds enjoying the narrative.

Dustin and Maylissa Luby, owners of Jolly Books, commented recently, "All of our stories are written in rhyme and have a comical story line. Rhyme is important to emergent literacy and learning to read because it teaches children about the language. Rhyming helps children learn about word families such as let, met, pet, wet, and get. Rhyming also teaches children the sound of the language. Other important skills include phonological awareness, the ability to notice and work with the sounds in language. Rhymes help children with phonemic awareness, which is the knowledge that phonemes are the smallest units of sounds that make up words. This awareness leads to reading and writing success." These views are confirmed by those of the two most influential linguists known: Ferdinand de Saussure's concept of "relations of difference," and Noam Chomsky's theory of "universal grammar."

Elephant In My Pocket is fun from beginning to end. There are no telltale clues that any lessons are being taught, moral, linguistic, or otherwise. Children and adults will enjoy the book for the story, characters, voices, and dramatic conflict that produces humor. The rhyming is unforced, and the dialogue and narrative both flow naturally. Readers have the ability to set various features on/off: automatic page turning, music and effects, and reading the text aloud.


Feature Highlights:
* Colorful, animated, ebook made especially for the iPad
* Optional features include: read text aloud, musical accompaniment, and automatic page turning
* A girl meets an elephant on her way to school, and attempts to bring him along
* Rhyming text helps children learn about words, sounds, and meaning
* A delightful story with each character speaking in their own voice

Mr. and Mrs. Luby have stated, "Jolly Books are creative recordings of experiences we all face through our childhood years. This humorous collection is not only exciting for children to read but they spark young readers' imaginations. Off-the-wall story lines combined with everyday situations yield such comical conclusions that words sometimes fall off the page. Dynamic illustrations partnered with 'Childish' writing suggest it is not a descriptive word, but a language all its own. Our love for laughs and unforgettable memories provide us with material to bring your child genuine laughter which reveals their innocence. We enjoy helping other parents share the precious moments that we share with our children and help to imprint joy on their hearts. We find it a tremendous honor to speak into children's lives with a new style and delivery for this generation and those to come. The heart of Jolly Books is to reassure each child that anything is possible."

Pricing and Availability:
Elephant In My Pocket 1.0 is $2.99 (USD) and available worldwide through the App Store in the Books category. Review copies are available upon request.

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