Apple Dropped Google Maps Over Voice Navigation

Posted September 26, 2012 at 8:46pm by iClarified | Please help us and submit a translation by clicking here | 13129 views

Apple decided to abandon its deal with Google for Maps over turn-by-turn voice navigation, reports AllThingsD.

Apple didn't like the clear advantage Android had when it came to directions and wanted to add the feature to iOS but Google wasn't willing to just hand it over. Google wanted in-app branding and Latitude but Apple declined.

"There were a number of issues inflaming negotiations, but voice navigation was the biggest," one source familiar with Apple and Google's negotiations told AllThingsD. "Ultimately, it was a deal-breaker."

When Apple announced Maps at WWDC in June Google already knew the deal was 'sticks and rags' at that point. However, Apple may have jumped the gun a little bit.

"Apple knew it had a lot of catching up to do in maps," a person briefed on Apple's strategy told AllThingsD. "But, given what's happened the past few days, I think they felt they were farther along than they actually are."

Read More


Share
Add Comment
SourApple - September 27, 2012 at 7:37am
I don't know all the hype about Google map that prople keep talking about. It is nothing compare to other paid navigation map such as TomTom, Sygic, and the likes, which I have been using for voice navigation. People who mock voice navigation don't know what it's like to drive in the fog. The nice thing about iOS 6 maps is that it cover nearly 85 countries. Now I don't need to buy extra maps any more. Btw, Google voice navigation is not that geeat on my Android phones.
sausagefest - September 27, 2012 at 4:46am
What I want to know is where you all have needed to go in the last seven days that required so many voice-navigated turn-by-turn directions. Stable, productive jobs tend to be predictable. If you have repeatedly needed a maps app to tell you how to arrive at your life since Wednesday, you must be (a) a pizza guy or (b) a prostitute. In either case you should put away your phone and work on being speedy and cheap.
henree - September 27, 2012 at 4:24pm
you should travel more often. It's good for you. The internet is not considered traveling by the way.
Jaedre - September 27, 2012 at 3:05am
I actually like the new maps. I used to use MapQuest app before for voice navigation but now i use Maps and i haven't had any issues thus far.
steve no jobs - September 27, 2012 at 2:21am
bullshit bullshit. upgrade your iphone to get a free downgrade maps. stupid.
Iphone 5 rocks - September 27, 2012 at 1:38am
I never did like google maps, in fact i hated it so much i wish it was out of my iphone 4s and now i got my wish. I love an app call WaZE is the best app for turn by turn directions. I like the new apple maps i don't have any issues with it so far. You people are just bitches conplaining without actually trying the product.
BoOze - September 27, 2012 at 2:08am
That is not the issue dummy. The issue here is the feature being taken away to people who wants built in map turn by turn voice navigation. That is one of the 200 features of iPhone5 that people paid for.
7 More Comments
Follow iClarified