Teenagers Say They Prefer the iPhone, iPad [Survey]

Posted October 10, 2012 at 5:27pm by iClarified | Please help us and submit a translation by clicking here | 10961 views

Piper Jaffray's semi-annual teen survey reveals that the iPhone and iPad are favorites among teenagers, reports AllThingsD.

"We are reaffirmed in our belief that Apple remains the pre-eminent technology brand for teens," Piper Jaffray analyst Gene Munster said of the survey results. "We believe that the launch of the smaller iPad could eventually increase iPad ownership among younger users. Overall, we expect Apple devices to continue to expand in teen ownership and believe that the company is set up well to benefit from loyalty among its younger user base."

Of the 7,700 teens Piper Jaffray surveyed:
● 40 percent own iPhones (up from 34 percent six months ago).
● 62 percent plan to buy an iPhone in the next six months (22 percent said their next phone would run Android).
● 44 percent own a tablet (up from 36 percent six months ago).
● Of those who own tablets, 72 percent own iPads.
● Of those who do not own tablets, but plan to buy one in the next six months, 74 percent hope to buy an iPad.
● 43 percent said they'd be more likely to buy an iPad if Apple released a smaller version of the device at $299.

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russelll - October 11, 2012 at 3:06am
I don't think any teenager or twenty somethings, have seen the 1984 commercial and understand how Apple has become the Orwellian figure they despised.
jeunesse - October 11, 2012 at 2:39am
No shit!! who wouldn't own Apple products? My Kids wont use anything else but Apple. They won't even use a 16 Gig iPhone . They have to have a 32 Gig ..
Dortha - October 18, 2012 at 6:54pm
Pefrcet shot! Thanks for your post!
Luck - October 10, 2012 at 9:18pm
Thanks to teenagers to help apple stay in business
Watermalon - October 10, 2012 at 9:10pm
keyword.. "prefer" I prefer BMW, but I cant affort it :(
xoleras - October 10, 2012 at 8:41pm
so pretty much dumb asses own apple products not surprising at all, and dont forget kids, try to hold it right to get good signal and take photos right..
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