Premiere Commercial for the Microsoft Surface [Video]

Posted October 16, 2012 at 4:44am by iClarified | Please help us and submit a translation by clicking here | 16667 views

Microsoft has posted its premiere commercial for the Microsoft Surface entitled, 'Movement'.

It was directed by Jon M. Chu (DS2DIO, G.I. Joe: Retaliation, The LXD, Step Up 3D) and features choreography by Christopher Scott and Jamal Sims.

"From touch to type, office to living room, from your screen to the big screen, you can see more, share more, and do more with Surface."

"Movement" stars Daniel "Cloud" Campos and features some of the world's top dancers. You can find them in videos throughout DS2DIO -- YouTube's Dance Lifestyle Channel. To learn more, click here:

Take a look below...

[via Cobi]

Add Comment
Tobu - October 17, 2012 at 9:16pm
I used to love iClairifed, but Apple fan-boy are out of control on this site. They hate everything else beside Apple products. Please pull your head out of Apple ass, and learn to accept others.
ratGT - October 17, 2012 at 9:57pm
@Tobu - First and foremost, pull your own head out of your ass and realize what kind of website and visitors that you are referring to! (that is Apple-oriented people, smart ass!). Secondly, although iClarified is Apple related, it really takes its time to show us what the 'competitors' are coming up with (wether it's Microsoft, Google, Samsung, etc.). Finally, you have to realize that Apple-fans will come after all at an Apple-related website and dislike and bitch about the other products. What else would they do? Visit a fandroid website and enter into endless conflicts with other fantards?!? So, after all, it's irritating and pointless people like you that should either STFU or GTFO of here!
Tobu - October 17, 2012 at 11:03pm
I will still be around. I was trying to help you clean your head from apple ass, but I guess that will be useless. Good luck on being apple fantard.
ratGT - October 18, 2012 at 8:51am
@Tobu - The last thing I need is advice from a fantard that thinks that the Surface advert is "all that". Now go shovel up your head in some fandroids ass and continue microsucking their c0ck!
Tobu - October 18, 2012 at 10:58pm
@ratGT unlike you. I have at least one device from different producer. I have samsung, apple, windows, google chrome lol, so I don't have stick my head into any ass. Unlike you, keep your head inside apple ass, and continue to sniff their .... The commercial is not all that, but still something I will look into. I don't have to degrade their product, and put apple product in heaven. But your ass still in apple ass, so you won't be able to listen to what I am trying to say.
ratGT - October 17, 2012 at 9:04pm
"Microsoft So You Think You Can Dance" - Coming Soon to a Theatre near you! -
Seme - October 17, 2012 at 5:17am
Any wild quess how long it will take someone to hack the Metrobrowser to support plugins such as Flash? Personally i think it will be done by Xmass. User should be able if wants to open rich content or not...
Romer Santos Silva - October 16, 2012 at 5:33pm
The thing is, it doesn't matter if it was in beta at the time of the keynote, if it wasn't ready, it shouldn't have been shown, it shows lack of preparedness and foresight by Microsoft. But still, that won't matter at all. What matters is if it's ready for the launch date. Then we'll see.
Simon - October 16, 2012 at 6:49pm
Exactly! Thank you.
Lee Swain - October 16, 2012 at 4:52pm
Not that impressed by the commercial. They need to stress to people what makes the Surface better than an iPad. Specifically the fact that it runs a real OS and has a full keyboard and touchpad. Making it not only a great tablet, but the best portable laptop ever made. I love my iPad. But I think the Surface makes it obsolete. With the Surface why would I ever carry around another laptop/tablet? Might not make much difference to the average tablet consumer that use these things to surf and use Facebook. But as far as I am concerned, until Apple but a real OS in an iPad, I very much doubt I'll buy another one once I get my surface. Also I hate all you platform fanatics. Platform agnostic is the only way to be, enjoy the best of everything and don;t waste time defending your chosen brand or even worse, attacking your percieved eney brands. It's pathetic and you all look like brainwashed idiots regardless of what platform you chose to be a fanatic of.
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