Apple May Lose Its Brazilian iPhone Trademark Next Week

Apple May Lose Its Brazilian iPhone Trademark Next Week

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Apple will reportedly lose the rights to use the 'iPhone' trademark in Brazil next week, according to Reuters. The site has heard from a source familiar with the decision that the country's copyright regulator will grant the trademark to a local company that registered it first.

Gradiente Eletronica SA, a Brazilian consumer electronics maker, registered the "iphone" name in 2000, seven years before Apple launched its now virally popular smartphone. The Brazilian Institute of Intellectual Property will officially announce its decision on Feb 13, the source said.

Notably, the company has announced plans to begin selling a line of Android smartphones under the brand 'IPHONE'.

Apple may choose to challenge the ruling in Brazilian courts or settle with the company who has said, "We’re open to a dialogue for anything, anytime. We’re not radicals."

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Apple May Lose Its Brazilian iPhone Trademark Next Week
KAAPOR Chief - February 10, 2013 at 3:07pm
Somewhere in the jungle lies the real inventor of the iphone, and only because he was paid a lum sum he is still hiding way deep into the woods of the amazons, but that lum sum is running out, so it's time to come out and threaten again, for more dough so Apple-Crapple be prepared for that 100Billion pay-out, not the 8 dollars you gave out first(like when Manhattan was bought out for 8 bucks from the Indians )so Feb 13 is the due date or el se Android will rule the world.
freerun - February 8, 2013 at 6:31am
THIS IS BRASIL !!! be sure to remember this @ssholes !
Justabrake - February 7, 2013 at 11:57pm
Pay the 50 million
Jack black - February 7, 2013 at 12:32pm
If they registered the name in 2000, what gave apple the right to use the name iphone in 2007? And if they did it against Brazilian law shouldn't apple have to pay monetary damages? Fuk apple they have become corporate animals suing like Jews here's a taste of your own medicine
John - February 7, 2013 at 3:29pm
Yea that's true, I'm from Brazil, Gradiente requested the iphone brand early 2000 but INPI institute took 8 years to grant it, so when apple came to Brazil there was no trademark.. in 2008-2011 Gradiente was in 'serious financial problems' and did not bother at the time, but now they want to sell a phone, called 'Gradiente IPhone'
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