Samsung to Rival Apple With Stores Inside Best Buy
Samsung is reportedly set to step up its rivalry with Apple by opening Samsung store-within-a-store shops inside Best Buy, according to Geek.com.
Geek.com has been told that the first wave of high traffic Best Buy locations will soon be receiving instruction to remove two aisles next to their mobile department and prepare to install a new Samsung store. This new section will be dressed in large Samsung signage and offer custom demo stations for many of Samsung’s products. Locations with the new section will be issuing special training sessions for employees in the mobile department, focusing heavily on how to show off Samsung-specific features.
The Galaxy S 4 is said to be the main attraction of the installments; however, Samsung will also show off their other smartphones, tablets, and other devices. It's said that eventually every Best Buy will get a Samsung store installation.
Read More [via MacRumors]