Woz: Apple is Seeking the Next Big Direction

Posted July 5, 2013 at 6:49pm by iClarified | Please help us and submit a translation by clicking here | 14937 views

Apple is in a reported 'waiting period' as the company seeks its 'next big direction,' the company's co-founder Steve Wozniak said Thursday.

Speaking to a forum in Mexico City, Wozniak strongly believes that Apple is still a great company with its own culture -- even without Steve Jobs.

"I think Apple is in one of these waiting periods waiting for the next big direction," he said.

"You can't expect a whole new incredible revolution of a category of existing consumer electronics , you can't expect that every year," he added. "If you could have one every year it would be quite a surprise."

Perhaps wearables such as the iWatch could be the 'next big direction' -- something that excites Wozniak as well.

"I think, oh my gosh, I just wish I had the old iPhone right here on my wrist and I wish I could ask it questions like a new Siri or tell it to play certain music," Wozniak exclaimed.

Read More via Macdailynews

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Russell Rhoades - July 9, 2013 at 11:45pm
i hate spell check
Russell Rhoades - July 9, 2013 at 11:43pm
After Reading all the post here ,I now know that their are a bunch of people that likes to spinout what they blindly call facts about was, you need to go back and do some research to learn what an important contribution he made the computers you tote around and user every day was first put together by wiz. He by no means was a small player, He was the engineer and jobs was the sails man steve wanted a company and woz wanted to build and design computers ,So go back to school before you say something like woz had a small part he played an externally major rool.
iphone Doctor - July 7, 2013 at 7:48am
I don’t know why some people believe that APPLE was one man Company when Steve Jobs lived!.
samsuck shit pee v - July 7, 2013 at 2:07pm
and you were once a guy that believed in technology until his death.
NoGoodNick - July 5, 2013 at 11:10pm
Every company in existence is "seeking the next big thing". Unfortunately, it doesn't just 'appear'. It results from new ideas. Something that Apple doesn't seem to be generating since Steve Jobs died. The fact the new iOS icons were generated by their marketing department shows just how far they've fallen in this regard. I'm hoping they can recover, but since several companies are all scrambling to come up with the first smart watch, it'll be a close call to who comes out with it first.
The Voice Of Reason - July 6, 2013 at 12:45am
You're right in terms of it being a close call as to who will come out with it first, but I think that Apple's plan, if any, is to come up with something more than just a smart watch. After all, if that was the plan, they could have had an iPod Nano type device long ago with a few more features. I think what Apple will do with the watch concept (if anything) is an integration of its whole ecosystem: iPhone, iPad, Mac, iTV (if any) and now the car integration features. That's what I think is exciting, not so much a stand-alone product with clearly limited capabilities (who wants to read an email on a watch-sized device), but one wearable device that interconnects all the other devices. But then again who knows, I could be wrong. One thing's for sure, if it's just an Apple version of the Pebble, it'd be crap.
The real NoGoodDick - July 6, 2013 at 5:56pm
You don't know how Iphone improved without jobs, if he didn't come up with Iphone at all then died, apple would have never made phones, but thanks to them it has gotten better, so what they'll makes you think apple hasn't improved, you're just a wannabe, someone who wants the best innovative company to die, well I think you're not real, just a troll from a virus you ugly associated sour pus.
Joe - July 5, 2013 at 10:31pm
Yeah buddies!
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