T-Mobile Announces New 'Jump' Program, LTE Expansion and More
T-Mobile held an event today, which the carrier claimed would be their 'boldest move yet.' At the event, T-Mobile announced a new JUMP program that allows you to upgrade your device whenever you want at subsidized prices. For $10 a month, you can trade in to a new phone at most twice every 12 months. You pay the same price as a new customer would if you decide to sign up for the JUMP program. Note that you do have to trade in your phone in order to get a new device at subsidized pricing.
JUMP! from T-Mobile is designed to provide customers with total protection for one of their prized possessions: their smartphones. It offers the freedom to upgrade to a new device more affordably and protects against malfunction, damage, loss or theft - all for just $10 per month, per phone (plus taxes and fees). That's just $2 more than most customers have been paying for handset protection alone.
Beginning Sunday, July 14, customers can choose to upgrade when they want, not when they're told with JUMP! Here's how it works: Customers can upgrade to a new phone, financed through T-Mobile's Equipment Installment Program (EIP), twice every 12 months after they've been in the JUMP! program for six months. Simply trade in an eligible T-Mobile phone in good working condition at a participating store location. Any remaining EIP payments will be eliminated, and current customers can purchase new phones for the same upfront pricing as new customers, with device financing and Simple Choice Plan, a no-annual-service contract. With JUMP!, current customers never pay more for their new phones than new customers.
The carrier also announced that their 4G LTE network has been expanded to reach 157 million people in 116 markets.
Major metropolitan areas where T-Mobile's 4G LTE network service has launched include New York, Los Angeles, San Francisco, Chicago, Boston, Philadelphia, Dallas, Seattle, Atlanta, Miami, and many others. The company debuted 4G LTE less than four months ago.
T-Mobile remains on target to deliver nationwide 4G LTE network coverage by the end of the year, reaching 200 million people in more than 200 metropolitan areas. In addition, T-Mobile's 4G HSPA+ network service is available to 228 million people nationwide. By combining 4G HSPA+ and LTE network technologies, T-Mobile can provide customers with a strong, seamless nationwide 4G network experience.
Finally the company also announced available for three new devices: The Xperia Z from Sony, Nokia Lumia 925 and the Samsung Galaxy Tab 2 10.1. The carrier is also introducing a new Family Plan for those with less than stellar credit.
Beginning July 14, families can get four Simple Choice Plan lines with unlimited talk, text and Web and up to 500MB of high-speed data for only $100 per month (plus taxes and fees) - no credit check and no annual service contract required.