Apple Asks Suppliers to Increase Production of Gold iPhone 5s By One Third [WSJ]
Apple has asked its suppliers to increase production of the gold colored iPhone 5s by one third following strong demand for the new color device, reports the WSJ.
Apple Inc. has asked its suppliers to increase production of the gold-colored iPhone 5S by an additional one-third after seeing strong demand, people familiar with the situation said. It isn’t clear whether there are currently supply constraints manufacturing the new iPhone.
An Apple spokeswoman declined to comment on the report; however, just minutes after orders for the iPhone 5s went live the first two batches of the gold version sold out. Ship times for all three sizes of the gold device are now indicating only an 'October' ship time.