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Heathrow Says Samsung is Being 'Tongue-in-Cheek', Terminal 5 Signage Has Not Changed

Heathrow Says Samsung is Being 'Tongue-in-Cheek', Terminal 5 Signage Has Not Changed

Posted May 17, 2014 at 8:38pm by iClarified
Heathrow has issued a statement on the Samsung announcement that it is taking over the 'signage, wayfinding, website and every single digital screen' in Terminal 5.

"Heathrow Terminal 5’s signage and passenger wayfinding has not changed," a Heathrow spokesperson told iClarified. "Samsung have rented advertising space in Terminal 5 with a tongue-in-cheek campaign using the line: 'Terminal Samsung Galaxy 5S'."

Contrary to the original press release, it appears that Samsung's ad campaign is more typical in nature and won't be a rebranding of the airport terminal.


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Heathrow Says Samsung is Being 'Tongue-in-Cheek', Terminal 5 Signage Has Not Changed
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Comments (10)
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Funky
Funky - May 18, 2014 at 4:21pm
Terminal Galaxy S5 not at Terminal 5 is Galaxy S5. DEAD ON ARRIVAL.
Shouldn't it be?
Shouldn't it be? - May 18, 2014 at 7:29am
Shouldn't it be Samsung HAS? And not Samsung have?
Eddy
Eddy - May 21, 2014 at 7:58am
Britons love group pronouns. As in "the class are," instead of "the class is." Both are correct.
Ken
Ken - May 17, 2014 at 10:43pm
Samsung lied? Never!
gamerscul9870
gamerscul9870 - May 18, 2014 at 2:12am
Remember s health. It didn't help them one but so just like the phone, it's a scam as much as they are tricking us to buying unstable toys.
stevenlacross
stevenlacross - May 17, 2014 at 10:36pm
Shouldn't it be terminal samsung galaxy s5 and not 5s
iClarified
iClarified - May 17, 2014 at 11:09pm
Yes, but it's an exact quote. The typo is theirs.
matrixmaniac
matrixmaniac - May 18, 2014 at 4:41am
Probably because their marketing agency's employees or even their press communications people all use iPhones and Macs! LOL
gamerscul9870
gamerscul9870 - May 18, 2014 at 11:45am
If they did then it would autocorrect.
Ken
Ken - May 19, 2014 at 1:09am
Maybe it autocorrected to 5s haha.
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