Uber Launches iPhone Game 'UberDRIVE' to Recruit Drivers

Uber has launched UberDRIVE, an iPhone game intended to educate drivers and recruit new drivers.

Think you know your way around town? Test your navigating skills with UberDRIVE, the city knowledge game that puts you in the driver’s seat. Help your riders get from A to B and earn high scores for figuring out the fastest routes—don’t get caught going the wrong way!

"UberDRIVE was designed as a fun and engaging resource for our driver-partners to hone their navigation skills if they choose to," says the company. "It’s also a great way for prospective drivers to experience firsthand what it’s like to drive with Uber –– there are links to sign up and start the screening process from directly within the game."


How It Works:
● Players interact with maps by tapping on intersections and identifying various landmarks around the city.
● Users can earn high scores by accepting trip requests in dispatch zones; players who take more efficient routes earn higher scores.
● Players who consistently earn high ratings will be able to unlock new cars and new areas of the city to explore.

Features:
● Tap on intersections to draw your routes; watch out for traffic and other hazards!
● Complete fun challenges to unlock more cars and new areas of the city.
● Pick up riders in hot zones with the highest multipliers to maximize your score.
● Get the scoop on famous landmarks and improve your city knowledge.

You can download UberDRIVE from the App Store for free.

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