Runtastic Announces Analog 'Runtastic Moment' Fitness Tracker Watch [Video]

Runtastic has announced an analog watch dubbed the 'Runtastic Moment' that functions as a fitness tracker.

Runtastic Moment is available in four unique styles that offer different size watch faces, types of bands and colors. Simply sync it with the Runtastic Me app and what looks like a traditional watch seamlessly turns into one of the most comprehensive fitness trackers on the market.

"Over the past few years, we have seen the majority of players in the health and fitness space –Runtastic included – try to address the needs of users with a diverse array of tracking devices," said Florian Gschwandtner, CEO and co-founder of Runtastic. "Looking at the products currently available, we strongly felt there was a large gap between fashion and functionality. Therefore, we developed the Runtastic Moment to be an all-encompassing device that is easy to use, aesthetically pleasing and habit-forming."

Features & Functionalities
The Runtastic Moment is an analog watch that allows users to track Steps & Distance, Active Minutes, Calories Burned, Sleep Cycles and Goals. Users can also monitor daily progress directly on the watch face via the Progress Indicator and set vibration alerts to go off after periods of inactivity. Waterproof up to 300 feet, the Moment can be worn during any type of activity – including swimming, diving or even showering. It does not require any charging, as it is powered by a standard battery.

The Runtastic Moment comes in ten unique designs, which are organized into four collections:
● Runtastic Moment Fun: Boasting a stainless steel case, scratch-resistant glass and a comfortable silicon strap, the Moment Fun was designed for the playful, active types. It is available in four colors - raspberry, plum, sand and indigo – for $129.99.
● Runtastic Moment Basic: Similar to the Moment Fun, the Moment Basic has a larger display and is available in beige and black for $129.99.
● Runtastic Moment Elite: Designed for a more sophisticated look, the Moment Elite offers a stainless steel case, scratch-resistant glass and a top-quality black leather band for $179.99.
● Runtastic Moment Classic: With clean lines and a simplistic style, the Moment Classic offers a stainless steel case, scratch-resistant glass and a leather band - available in silver, gold and rose gold – for $179.99.

Runtastic Me App
Last year, Runtastic launched the Runtastic Me app to serve as the dashboard for the Runtastic Orbit wearable. The app has now been further expanded to also work in correlation with the Runtastic Moment. Data from the Runtastic Moment syncs wirelessly to the Runtastic Me app so users can effortlessly view their statistics and daily progress, and engage in gamification features such as Streaks, where they can set and break personal records. The app also provides detailed information about sleep cycles, including duration, and both light and deep sleep phases.

Availability:
Customers located in the U.S. can purchase Runtastic hardware from the Runtastic Online Shop and in select retail stores in the near future.

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