Apple Watch Shipments Predicted to Fall 25% This Year Despite Launch of New Model

Apple Watch Shipments Predicted to Fall 25% This Year Despite Launch of New Model

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Apple Watch shipments are predicted to fall 25% this year despite the launch of a new Apple Watch 2 model, reports KGI Securities analyst Ming-Chi Kuo.

Last year Apple sold about 10.6 million units of its wearable in eight months; however, Kuo says that even with the launch of a new model and twelve months of sales, shipments will only reach about 7.5 million units in 2016.

Kuo blames an "immature wearable device market" and several device shortcomings (dependency on iPhone, no killer app, poor battery life, etc) for the sales decline.

Contradicting an earlier report of a June unveiling for the Apple Watch 2, Kuo says it will enter mass production in third quarter of 2016 and possibly launch alongside the iPhone 7. This would limit the new model's affect on sales numbers for the year.

Notably, the Apple Watch 2 is said to feature under the hood improvements and minor form factor changes. A major redesign isn't expected until 2017.

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Apple Watch Shipments Predicted to Fall 25% This Year Despite Launch of New Model
King Rollo - April 11, 2016 at 9:19pm
Poor battery life? Must be a different watch?! The battery life is very good!
Dan - April 11, 2016 at 4:14pm
No killer app, what does that mean?
I'll tell ya - April 11, 2016 at 4:18pm
It means that people haven't done something mindblowing yet or that's just what you think!
pointless devise - April 11, 2016 at 2:42pm
boring gimmick for office people.
weak excuse - April 11, 2016 at 3:34pm
Amazing device that has so much potential despite being the first generation.
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