Amazon is also working on a second service that would differ in two significant ways from industry rivals: It would cost half the price, and it would only work on Amazon’s Echo hardware. Industry sources say Amazon would like to launch both services in September, but has yet to finalize deals with major music labels and publishers. One sticking point, sources say, is whether Amazon will sell the cheaper service for $4 or $5 a month.
The new service would be in addition to a monthly one which cost around $10/month, letting users stream to any of their devices.
The Amazon Echo has been very popular reportedly selling a million units last year. Amazon apparently hopes to increase sales to three million this year and ten million next year. While the company already offers Amazon Music for free to Prime members, the new service would have a much bigger catalog of songs.
Earlier this year, Amazon began offering a video subscription service to users for $9/month.
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