AT&T Announces New Unlimited Plus and Unlimited Choice Plans

AT&T has announced two new unlimited plans: Unlimited Plus and Unlimited Choice.

Starting this Thursday, customers will be able subscribe to either plan. Unlimited Plus offers 'unlimited entertainment' with 'unlimited wireless data'. Unlimited Choice offers unlimited data with a max speed of 3Mbps.




Here's a look at the details....

Unlimited Plus
Customers on the plan will receive a $25 monthly video credit if they also subscribe to an AT&T video service plan – DIRECTV, DIRECTV NOW or U-verse TV – making premium DIRECTV available to new DIRECTV customers starting at $25 a month for the DIRECTV SELECT All-Included Package after the credit. Existing DIRECTV customers are also eligible for the $25 credit on their current package. DIRECTV NOW starts at $10 a month after the credit.

AT&T Unlimited Plus customer will get unlimited data, talk, and text, 10 GB of tethering per smartphone (after 10 GB, max speed 128Kbps), the option to connect a tablet and other devices for $20 a month, and the ability to add premium video through DIRECTV, all starting at a combined price of $115 a month after AutoPay and paperless bill wireless discount and $25 video credit. The total monthly cost for an AT&T Unlimited Plus customer who chooses to have DIRECTV NOW will start at $100 a month after these discounts.

Customers who have both AT&T wireless and an AT&T video service can get Data Free TV. That means any entertainment you watch on your devices through the DIRECTV, DIRECTV NOW or Fullscreen apps won't be counted as data usage.


Business customers will receive a $10 corporate discount on AT&T Unlimited Plus for Business that is reflected in their wireless plan price. When business takes you to Mexico or Canada there's even more benefits.

Unlimited Choice
This plan offers unlimited data, with a max speed of 3Mbps. This plan is perfect for surfing the web, keeping up with your friends on social and streaming standard definition (about 480p) video at a max of 1.5Mbps. The plan includes unlimited talk, text and data on 4 smartphone lines for $155 a month, which is less than $40 a line when you have 4 lines. On this plan, a single smartphone starts at $60 a month. Pricing is after an AutoPay and paperless bill wireless discount.

On both plans, after 22 GB of data usage per line, AT&T may slow speeds on that line during times of network congestion.

Additionally, both plans allow consumers and businesses to make unlimited calls from the U.S. to Canada and Mexico and send unlimited texts to over 120 countries. Customers on this plan can also use their plan to talk, text and use data in Canada and Mexico with no roaming charges.

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