Pinterest App Now Supports Pinch-to-Zoom

The Pinterest app has been updated with support for Pinch-to-Zoom and improvements to Visual Search.

We recently brought search and Lens to your home feed, so you can easily get to it when you first open your Pinterest app. Now we’re adding a couple more ways to find exactly what you’re looking for, right from the Pin closeup.

Here's a look at the changes...


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Pinch to zoom in on a Pin
Lots of Pins have all kinds of good stuff in them, and sometimes you want to get a closer look at every inch. Starting today, you can zoom in on anything you see in a Pin. So the next time you spot a pair of shoes you love, pinch to zoom in on all the details, like texture and color.

People have been telling us they’d love a way to zoom in on Pins—it’s one of our top requested features. That’s why we’re excited to bring it to iPhone and iPad (all you Androiders will be seeing it soon!).



Visual search gets better and better
We’ve made some improvements to the tool based on feedback we’ve heard from Pinners. We updated the button so it’s clearer, especially for people who are new to Pinterest, and moved it so it’s a little easier to reach. And it’s working too—in early tests of the improved button, nearly 70 percent more people used the visual search tool.


Don’t forget you can also do visual searches around the web using the Pinterest Save button for your browser—and starting today, you don’t even need a Pinterest account to do visual searches from Chrome.


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You can download Pinterest from the App Store for free.

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