Instagram Launches New 'Focus' Camera Format for Portrait Photos

Instagram has introduced a new 'Focus' camera format for taking portrait photos. Snapping photos in Focus mode will softly blur the background.

When you open the camera, you’ll see “Focus” next to “Superzoom” under the record button. Take a selfie or switch to the back-facing camera to find a friend. As soon as there’s someone in the shot, you’ll notice the person stays in focus while the background softly blurs — making sure they stand out in a striking way. Simply tap to take a photo or tap and hold to record a video. When you’re done, you can add creative tools like filters, stickers and text to your photo or video before sending to your friends on Instagram Direct or adding to your story.




Focus is available on iPhone SE, 6S, 6S+, 7, 7+, 8, 8+ and X and select Android devices.

Additionally, Instagram has announced @mention stickers on iOS.

After you’ve taken a photo or video in your stories camera, open the stickers tray, tap the @mention sticker, start typing the name of the account you want to mention and select from the options that appear. You can then rotate, scale and place your sticker wherever you’d like.

You can download Instagram from the App Store for free.


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