T-Mobile Can No Longer Use 'Apple iPhone' to Drive Sales

Posted October 10, 2012 at 2:20am by iClarified | Please help us and submit a translation by clicking here | 14283 views

A leaked T-Mobile memo reveals instructions that the 'Apple iPhone' name and image can no longer be used by the company to drive sales and customer traffic, reports TMONews.

Now, let's be clear and say we don't know the reasons for this, it could be a T-Mobile management decision, an Apple legal decision, a T-Mobile legal decision or something else entirely. In other words, I wouldn't jump to conclusions.

Still, we know Apple is a lawyer-happy place so it wouldn't surprise us if they took issue with T-Mobile using the iPhone name in marketing without officially carrying the product. At the very least, in terms of marketing collateral as this brief memo suggests.

Take a look at the memo below. Does this sound like Apple Legal to you?

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Comments (20)

Bruce - October 10, 2012 at 4:45pm

It looks like Apple, tastes like Apple.. Mmmm!

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Ari - October 18, 2012 at 12:53pm

Very true! Makes a change to see soeomne spell it out like that. :)

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Stebe j - October 10, 2012 at 2:28pm

no matter what, I love tmobile because of price. Let call in to unlock iphone 5 then use tmo sim.

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Simple - October 10, 2012 at 9:15pm

It's better with straight talk or simplemobile more cheaper then tmobile !!

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Eugene - October 19, 2012 at 1:06am

February 17, 2012 at 10:58 amThis is getting a bit more suvjbctiee, but I much prefer the Zune Marketplace. The interface is colorful, has more flair, and some cool features like Mixview' that let you quickly see related albums, songs, or other users related to what you're listening to. Clicking on one of those will center on that item, and another set of neighbors will come into view, allowing you to navigate around exploring by similar artists, songs, or users. Speaking of users, the Zune Social is also great fun, letting you find others with shared tastes and becoming friends with them. You then can listen to a playlist created based on an amalgamation of what all your friends are listening to, which is also enjoyable. Those concerned with privacy will be relieved to know you can prevent the public from seeing your personal listening habits if you so choose. Reply

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Caveman - October 10, 2012 at 5:15am

I think it might be the issue of misrepresentation of how iPhones can be used on TMobile network, which savvy users know it's not 100% compatible with ATT. ATT has no problem lately unlocking iPhones at the end of contracts, so there's no compelling reason to think they be the force. Apple hardly cares what owners do with their old phones.

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Me - October 10, 2012 at 4:54am

Who cares? The morons in the Tmo stores have NO CLUE about iPhone models sim cards or anything related to Apple. A google search will inform anyone better than a Tmo salesman. I walked into a store and nobody knew which models will work with their network or that you can actually cut ANY SIM card to fit into ANY iPhone.

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bouttime - October 10, 2012 at 4:23am

T-mobile got away with alot of stuff. They didnt want to pay for the iPhone. But they want a free ride! These days it stupid not to carry iPhone . Even Sprint is dead broke has an Iphone ..they can hardly afford shit.

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jay - October 10, 2012 at 6:03am

I like your comment, but think about it tmobile offers unlimited talk text and 4g internet with no data cap for $70. no one offers the same plan for that money. now if tmobile officially gets the iphone then that price is gonna jump near $100 and probably there will be no unlimited data. So i think like this is batter, buy iphone from CL unlock it online and use it for any carrier...

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henry - October 10, 2012 at 8:59pm

F.Y.I sprint is not doing very well either they lost a lot of money because of the deal with apple and they are not as profitable as they were. Also T-mobile is refarming their network so any at&t phone even the iphone will work on T-mobile's HSPA+ 42 Mbps network. I have T-mobile and I surpassed 25 Gb of data in one month and they did not slow down my speeds or charge me. If I have to give up the iPhone for unlimited data then so be it.

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