Apple Snatched Lala So Google Couldn\'t?

Posted December 11, 2009 at 1:42am by iClarified | Please help us and submit a translation by clicking here | 4326 views

Google was in serious discussions to acquire Lala before Apple won the deal this month for $85 million, according to the WSJ.

Reportedly, Apple was also interested in purchasing mobile-advertising company AdMob Inc which Google recently bought for $750 million.

For years the two companies have managed to stay apart with each focusing on a different area of the market; however, recent developments have seen the two companies begin to battle in more arenas then one.

Google first announced the Android mobile operating system to compete with the iPhone's, then they announced a browser to compete with Safari, an operating system to compete with Mac OS X, and even a music service to challenge iTunes.

The pursuit of Lala and AdMob indicate that the war has just begun. People familiar with Apple's thinking say the company wanted to acquire AdMob to profit off free apps and to prevent Google from learning details about its App Store.

Its even possible that the purchase of Lala was to head off Google who is getting more ambitious about digital music.

Read More




Share
Add Comment
Follow iClarified
Apple to Raise Prices on the Japanese App Store Within 24 Hours
Apple has announced that it will raise prices...
Apple Wants Networks to Supply Their Own Streams for Its TV Service
Apple reportedly wants TV providers to provid...
Pixelmator for Mac is Currently On Sale for 50% Off [Download]
Pixelmator for Mac, a full-featured and power...
Microsoft Releases MS-DOS for Smartphones [Video]
Microsoft has decided to return to 'where pro...
Facebook Releases 'Riff', An App to Make Videos With Friends
Facebook has released 'Riff', a new app that ...