Mac Sales Are Up 22%, iPod Sales Are Down 16%

Apple is seeing impressive sales numbers this quarter with Mac sales up 22% so far, according to Gene Munster of Piper Jaffray.

Overall Apple is expected to see a 16% growth rate for the entire September quarter due to its new MacBook Airs, Mac Minis and OS X Lion. NPD numbers show a drop is iPod sales of 16%; however, this isn't as bad as expected. An iPod refresh typically arrives in this quarter.

BusinessInsider shares Munsters analysis:


● Mac NPD Data Suggests 4.4m-4.6m Macs vs. Est. 4.5m In Sept. Qtr. (Mac ~20% Revs). We have analyzed domestic NPD retail data for the first 2 months of the Sept. quarter, which is up 22% y/y. The data benefited from new Mac products in the month of July, but the tailwind from these releases will likely fade in Sept. Net-net, we believe this early data suggests Mac sales in the range of 4.4m-4.6m, or 13%-18% y/y growth (we believe Street consensus is 4.5m Macs in the quarter and we are also at 4.5m). Note that we estimate Mac revenue will represent 20% of overall revenue in the Sept. quarter.

● iPod NPD Data Suggests 7.2m-7.7m vs. Est. 7.0m In Sept. Qtr. (iPod ~5% Revs). Our analysis of domestic iPod unit data from NPD for the first 2 months of the Sept. quarter (-16% y/y) suggests iPod results slightly ahead of consensus. NPD leads us to an iPod approximation of 7.2m-7.7m (we believe the Street is at ~7.0m). This range implies y/y iPod unit growth of -20% to -15% y/y vs. the Street at -23% y/y.

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