News Corp Kills The Daily iPad News Publication
News Corp has announced that the company will cease standalone publication of The Daily iPad app on December 15, 2012. The Daily was the first digital news publication created exclusively for the iPad.
In August, News Corp announced that it would lay off 29% of The Daily's full-time staff "to streamline its production, focus resources on its most popular features, and reflect the changing business environment for news and media."
Today news of the shutdown comes via a press release and the publication is no longer available via iTunes.
News Corporation also announced that effective immediately, Jesse Angelo, the founding Editor-in-Chief of The Daily and long-time Executive Editor of The New York Post, will assume the role of Publisher of The New York Post. As part of a digital restructuring initiative, the company will cease standalone publication of The Daily iPad app on December 15, 2012, though the brand will live on in other channels. Technology and other assets from The Daily, including some staff, will be folded into The Post.
Mr. Murdoch said: "From its launch, The Daily was a bold experiment in digital publishing and an amazing vehicle for innovation. Unfortunately, our experience was that we could not find a large enough audience quickly enough to convince us the business model was sustainable in the long-term. Therefore we will take the very best of what we have learned at The Daily and apply it to all our properties. Under the editorial leadership of Editor-in-Chief Col Allan and the business and digital leadership of Jesse, I know The New York Post will continue to grow and become stronger on the web, on mobile, and not least, the paper itself. I want to thank all of the journalists, digital and business professionals for the hard work they put into The Daily."
Paul Carlucci, who has served as Publisher of The New York Post since 2005 will focus exclusively on his role as Chairman of News America Marketing where he continues to generate important profits.
Greg Clayman, Publisher of The Daily, will oversee the Company's global digital strategy, new digital investments and distribution partnerships, working with CTO Paul Cheesbrough.