Smart Device Activations Increased By 332% on Christmas, Tablets Most Popular

Posted December 27, 2012 at 9:10pm by iClarified | Please help us and submit a translation by clicking here | 6062 views

Activations of iOS and Android devices increased by 332% on Christmas Day, reports Flurry Analytics.

Flurry established a baseline using the average from the first 20 days of December. Over this period, daily activations averaged around 4.0 million per day, with variance of a few hundred thousand in either direction per day. On Christmas Day, activations soared to more than 17.4 million, a 332% increase over the December baseline. By comparison, Christmas Day 2011 held the previous single-day record, having reached 6.8 million device activations. Christmas 2012 is more than 2.5 times larger than Christmas 2011, which surpassed its own baseline by more than 300%.

Notably, app downloads also increased on Christmas Day with a volume increase of 112% measured over the December 1 - 20 baseline. Flurry reports that this increase also resulted in a record download day, besting any previous day in history.

Finally, while smartphones usually out sell tablets 4:1, on Christmas Day more tablets were activated than smartphones.

Check out the chart below for more details.

Read More








Share
Add Comment
azoooz - January 7, 2013 at 11:40pm
hkv
Follow iClarified
Pangu8 iOS 8.0 - 8.1 Jailbreak Released With Cydia Included!
The PanguTeam has just announced the release ...
WordPress App Gets New Today Extension for Stats
The WordPress app has been updated with a new...
Seth Rogen to Play Steve Wozniak in Upcoming Steve Jobs Movie?
Seth Rogen is being eyed to play Apple co-fou...
Pangu App Now Lets You Install Cydia, Updated Jailbreak Utility Will Be Available in 24 Hours
Pangu8 Jailbreak With Cydia Included May Be Released Tomorrow
The PanguTeam has announced that it may relea...