iPhone is U.S. Consumers Most Likely Electronics Purchase in 2013 [Report]
U.S consumers are more likely to buy an iPhone during 2013 than any other key electronics product including an Android smartphone, reports Strategy Analytics.
23.5 percent of 2285 US consumers say they are somewhat or very likely to buy an iPhone. The next most popular products are the Android smartphone (21.6 percent), the portable PC (17.4 percent) and the iPad (15.3 percent). Smart TVs feature next on the list, followed by digital cameras, blu-ray disc players and desktop PCs. Products which appear towards the bottom of the wish list include Apple TV, internet radios and multi-room music systems.
"Americans show no signs of falling out of love with the iPhone," says Jia Wu, Director, Connected Home Devices. "But interest in Android smartphones as well as other personal computing devices remains strong, highlighting the leading role of these smart technologies in today's technology lifestyles."
The study also notes that interest in purchasing mobile phones and televisions has increased over the past six months; whereas, interest in blu-ray players, portable PCs and portable Macs has fallen.