Apple Posts 'On the Runway With iPhone 5s' Video [Watch]

Apple Posts 'On the Runway With iPhone 5s' Video [Watch]

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Apple has posted a new thirty second video entitled, 'On the Runway With iPhone 5s' to its YouTube channel.

The footage features a look at the iPhone 5s capturing Burberry's September 16th runway show in London. You can check out the full length video here.

In October, Apple announced that it had hired Burberry CEO Angela Ahrendts as Senior Vice President of Retail and Online Stores. She is expected to start at Apple this spring.

Just two days ago Apple has posted another video entirely shot with the iPhone 5s in celebration of Mac's 30th birthday. You can also check out a behind the scenes look at the making of the '1.24.14' film here.

Take a look at the 'On the Runway With iPhone 5s' video below...


Tony - February 8, 2014 at 2:03am
What a stupid commercial, you can see at 15 seconds in the clip when its showing the people how chopping the video is, CRAP... Not stablization garbage... Im sure you would like to watch your nicely recorded full HD video clip on your screen, OH WAIT thats right, the screen of the iPhone 5S is not even 720P lol hahahahaha
Lame - February 8, 2014 at 2:06am
When was the last time we heard from samshit's camera doing better, and besides 720 compared to 1080 is slightly different, but why cram megapixels like the lumpia did to eat memory like hell when you focus on what can make a good picture or photo. FYI the stabilization accuses you because you see iPhone differently is why you're spamming butthurt stories, if you give yourself a chance you can stop going blind.
paulmogg - February 7, 2014 at 12:34am
I suspect there are a few 'old School ' DOP's /camera people giving their views in the comment section which is fine ... But I see It to be moving forward with Apple tech at Burberry ... Nice !
Dill Gates - February 6, 2014 at 5:03pm
Your video quality is set to 144pi. I can see sharp blur free looks.
matrixXx - February 6, 2014 at 5:15am
* NICE *
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