A Nielsen survey looks at the key features of mobile phones that appeal to both men and women, which aren't always the same.
Globally, while more men gravitate toward tech-savvy mobile phone attributes like operating system (48% men vs. 41% women), battery life (48% vs. 44%), screen size (38% vs. 34%) and processor speed (41% vs. 31%) when shopping for a new device, more women are influenced by price (72% women vs. 67% men), service contract terms (27% vs. 25%) and camera capability (32% vs. 30%).
Mashable and Statista have compiled the Nielsen data into a nice chart which can be seen below.
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Comments (11)
Comments are closed for this article.
0
PerpetuallyBlue - March 10, 2014 at 2:40pm
Sounds good to me. I have that now except the $10 a month.
0
343a42c - March 10, 2014 at 7:18am
Any yawn presh lady who can help me to da jailbreaku my pawn with rittle bit of sensti-bity ?
0
gamerscul9870 - March 10, 2014 at 2:28am
And you are one of them, not me. Nice prediction. Tony though, the worst beyond all of the users here.
0
gamerscul9870 - March 10, 2014 at 1:31pm
You'rethe one to because you are off topic but me, I was telling someone off and it's happening again.
0
zhongzhv - March 10, 2014 at 2:09am
china handy www.comebuy.com
0
Apple stated - March 9, 2014 at 11:55pm
By the way contract terms are 90% on my book. As in no fn contract terms!
0
Apple stated - March 9, 2014 at 11:55pm
This is so stupid. Somebody got ripped off for bs research.
0
What Da Heck - March 9, 2014 at 7:48pm
I had a dog called Rollo. Could he have come back as a KING? Just curious
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King Rollo - March 9, 2014 at 7:36pm
Look at the charts, basically they want the same.. Stupid poll..
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Dave - March 9, 2014 at 6:44pm
So the girls care more about $, design and camera. Seemed pretty obvious without a survey.
0
gamerscul9870 - March 9, 2014 at 6:37pm
I'm a guy and I prefer a phone getting credit like awards and surpasses anyone else in anything, even if it means hoe less megapixels are for overall a great picture.
![What Men and Women Want From a New Phone [Chart]](/images/news/38957/169721/169721-64.png "What Men and Women Want From a New Phone [Chart]")
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