iPhone 6 Release Shaping Up to be a Huge Upgrade Cycle

iPhone 6 Release Shaping Up to be a Huge Upgrade Cycle

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The iPhone 6 release is shaping up to be a massive upgrade cycle for many iPhone owners, according to comScore's data points.

● 35% of all existing iPhone owners indicate they are likely to upgrade their device in the next six months.
● Those owning any iPhone prior to iPhone 4 have the highest likelihood of upgrading, at 46%.
● iPhone 4S represents the largest segment of iPhone owners at nearly 20 million, 40% of whom indicate they are ready to upgrade.
● iPhone 5C owners show the lowest likelihood of upgrading at 15%, which makes sense given that this model was only introduced to the market in late 2013 and was targeted to consumers at a lower price point.
● Interestingly, even though iPhone 5S owners have the latest and greatest version of the device, 24% of those owners – about 3.6 million in total – are already ready to upgrade.

comScore believes that iPhone 5s upgraders are the most unique as many of them are tech-savy users who want the latest and greatest from Apple. These upgraders are most likely to be a young adult male from an upper-income house, according to comScore's findings.

The U.S. market for smartphone screens 4.5-inches or larger has grown 108% over the last year, and Apple is finally looking to take a bite. With a huge market of eager iPhone owners ready to upgrade, and a new iPhone with an all new design and screen size just around the corner, this could be the biggest iPhone launch yet.

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iPhone 6 Release Shaping Up to be a Huge Upgrade Cycle
iPhone 6 Release Shaping Up to be a Huge Upgrade Cycle
iPhone 6 Release Shaping Up to be a Huge Upgrade Cycle
W!z - August 16, 2014 at 6:27am
Will upgrade from 4s to iPhone 6
Sultanus - August 16, 2014 at 5:38am
Still using my iPhone 4 , waiting iPhone 6
Jonaven - August 15, 2014 at 1:27pm
I upgraded from 4s to 5c because I got a good deal last year. I"m pretty content with my 5 because of the size, camera quality, battery,... like the others mentioned here. I'm curious about the 5.5" if Apple releases it as rumored. It would be awesome to have 5.5" as the main phone and my 5c will be a backup weekend phone when I'm out and about at the clubs, parties,....
iPhone waste - August 14, 2014 at 8:09pm
What a waste of resources, no iPhone anything for me.
Umer - August 14, 2014 at 8:52pm
Please dont get any...you loser...and btw why do you read this forum??
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