However, in a recent interview about tablets, Tim Cook reiterates that the recent slump is only a speed bump.
“We couldn’t be happier with how we’ve done with the first four years of the iPad,” and added that, “I’d call what’s going on recently a speed bump, and I’ve seen that in every category.”
During last quarter's conference call, Tim Cook noted that he believes there is a "significant" amount of innovation that can be brought to the iPad, and that the category is still in its early stages. In Q3 2014, Apple sold 13.3 million iPads, down from 14.1 million in Q3 2013.
We've seen some parts leak for what are allegedly the next-generation iPad, which will bring Touch ID and more.
Do you think Apple can kickstart the iPad?