Tablet Growth Expected to Slow to 7.2% in 2014 Alongside First Year of iPad Decline [Chart]

Tablet Growth Expected to Slow to 7.2% in 2014 Alongside First Year of iPad Decline [Chart]

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IDC is predicting that the worldwide tablet market will see a massive deceleration in 2014 with year-over-year growth slowing to 7.2%, down from 52.5% in 2013.

Next year is also expected to represent the first full year of decline in Apple iPad shipments. This partly due tot he increase in lifecycles for tablets which are now more closely resembling those of PCs.

"The tablet market continues to be impacted by a few major trends happening in relevant markets," said Ryan Reith, Program Director with IDC's Worldwide Quarterly Mobile Device Trackers. "In the early stages of the tablet market, device lifecycles were expected to resemble those of smartphones, with replacement occurring every 2-3 years. What has played out instead is that many tablet owners are holding onto their devices for more than 3 years and in some instances more than 4 years. We believe the two major drivers for longer than expected tablet lifecycles are legacy software support for older products, especially within iOS, and the increased use of smartphones for a variety of computing tasks."

IDC says that the future tablet shipments could be affected by: the industry reaction to Windows 10; what Google does in this space with Android and Chrome OS; and Apple's rumored product line expansion.

Take a look at the chart below for more details...

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Tablet Growth Expected to Slow to 7.2% in 2014 Alongside First Year of iPad Decline [Chart]

Tablet Growth Expected to Slow to 7.2% in 2014 Alongside First Year of iPad Decline [Chart]
Dabears - November 26, 2014 at 12:56am
Most everyone going with Phablet. There is no need for Tablets or iPads.
FTW - November 26, 2014 at 5:01pm
Why then? People want a small screen for phones and a big screen for tablets. Different devices means different kind of work. The surface is what no one needs. For my macbook, 15" feels more perfect because there is so much to do in one screen, my iPad though feels big enough as it is. My point here is who wants less pocket space along with tiny laptops using a tablet for it. Not to mention how surface doesn't act like one because it's not built like one.
David - November 26, 2014 at 12:36am
Because most households have at least one I guess.
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