Apple to Pay Music Labels More Than 70% of Apple Music Subscription Revenue

Apple will pay music labels more than 70% of Apple Music subscription revenue, Robert Kondrk, VP of iTunes Content, tells Re/code.

In the U.S., Apple will pay music owners 71.5 percent of Apple Music’s subscription revenue. Outside the U.S., the number will fluctuate, but will average around 73 percent, he told Re/code in an interview. Executives at labels Apple is working with confirmed the figures.


These percentage totals include payments to publishers, labels, and artists, making Apple's cut around 28.5%. That's slightly less than the 30% Spotify is getting. However, Apple will not have to pay for songs that are streamed during it's longer three-month trial period. After the trial period the service will cost $9.99/month, the same as Spotify's.

Kondrk says Apple’s payouts are a few percentage points higher than the industry standard, in part to account for the lengthy trial period; most paid subscription services offer a free one-month trial.

You can learn more about Apple Music ahead of its June 30th launch by clicking here.

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