Cook Says Apple Considers Chinese Tastes When Designing Products

Cook Says Apple Considers Chinese Tastes When Designing Products

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Apple CEO Tim Cook told Bloomberg that the company takes Chinese consumer tastes into account when designing its products, during a June 17th interview.

The decision to offer a gold iPhone last year reflects in part the popularity of that color among Chinese users, he added. Greater China, which includes Taiwan and Hong Kong, is now Apple’s second-largest market and has become a battleground for the company as it vies with Samsung Electronics Co. and Xiaomi Corp. for smartphone supremacy.

China now accounts for 29 percent of Apple's revenue and is an increasingly important to Apple's growth strategy.

Cook also noted that the Apple Watch has seen more developer interest than the iPhone and iPad. He said that over 3,500 apps were in development for the watch. That's more than the 500 that were available for the 2008 edition of the iPhone and 1,000 that were available for the iPad.

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Cook Says Apple Considers Chinese Tastes When Designing Products
Not china - June 22, 2015 at 6:46pm
China is playing game.one day they will stop buying apple and see what will happen to US!!!!
Fact of truth - June 22, 2015 at 7:44pm
China is only part of Apple because of how much has grown there from the U.S.! Cook meant that China resembles what iPhone gets, but ideas is where they start in the U.S. so it won't be a problem.
Meanwhile in Samsung HQ.. - June 22, 2015 at 5:32pm
Now hiring Chinese designers
JollySonX - June 22, 2015 at 9:16pm
Heh that made me smile
Masaphotog - June 22, 2015 at 5:17pm
They make the products and the knock offs. It is only good manors.
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