Tim Cook Says Apple Isn't Planning to Converge Mac and iPad

Apple CEO Tim Cook spoke out against the idea of converging the Mac and iPad in an interview with the Independent.ie.

“We feel strongly that customers are not really looking for a converged Mac and iPad,” said Cook. “Because what that would wind up doing, or what we’re worried would happen, is that neither experience would be as good as the customer wants. So we want to make the best tablet in the world and the best Mac in the world. And putting those two together would not achieve either. You’d begin to compromise in different ways.”

“It’s true that the difference between the X86 [personal computer] and the A-series [Apple iPad architecture] is much less than it’s ever been,” says Cook. “That said, what we’ve tried to do is to recognise that people use both iOS and Mac devices. So we’ve taken certain features and made them more seamless across the devices. So with things like Handoff we just made it really simple to work on one of our products and pick it up and work on the next product.”


Cook was also asked about Apple's rumored car project.

“I don’t have anything to announce about our plans,” he says. “But I think there’s some significant changes in the automobile industry over the next several years with electrification and autonomous driving. And there’s a need for a focus on user interface. And so I think there’s a lot of changes that will go on there.”

More details in the full report linked below...

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