Hitcase iAdventure Ad Shot Entirely With iPhone [Video]

Hitcase recently commissioned Freeride Entertainment to film an entire spot using the Hitcase Pro case for iPhone. The ad entitled, 'iAdventure' features extreme athletes performing crazy feats, exposing the protected phone to snow, water, dirt and other environmental hazards.

In a behind the scenes look at making the ad, Freeride praises the iPhone for performing superbly well.

"At first I was a little bit skeptical, especially with the quality but once you start reviewing your shots you're like holy smokes the quality is actually here," said filmmaker Cory Horton.


"Ten years ago if you would have told me that I was going to be able to shoot the quality of video that you're able to shoot now with the iPhone 6 with the Hitcase, underwater, anywhere that really you want to go, I would have told them that they're crazy."

Take a look at the ad and the behind the scenes making of, below...

Read More [via CoM]