Apple Ranked Number One Luxury Watch Brand [Chart]

Apple Ranked Number One Luxury Watch Brand [Chart]

Posted by · 12444 views · Translate
Apple was ranked the number one luxury watch brand in NetBase's 2016 Luxury Brands report beating out Tag Heuer, Rolex, and others.

"All brands made it to the Love quadrant. The most significant change is the introduction of the Apple Watch. It quickly became the largest brand in the category, clearly benefiting from an existing distribution network and brand strength. Apple Watch is so popular that it actually rescaled the graph, and mentions were considerably higher between 2014 and 2015."

Apple Ranked Number One Luxury Watch Brand [Chart]

According to NetBase, brands with an increased Net Sentiment include Apple (from 33 to 58), Rolex (from 79 to 85), and Movadao (from 83 to 86). The other brands dropped in Net Sentiment: Curren (from 71 to 65), Tag Heuer (from 88 to 84), and Patek Philippe (from 82 to 80).

Here's the full list of top luxury watch brands:
● Apple
● Tag Heuer
● Richemont
● Curren
● Patek Philippe
● Movado
● Mont Blanc
● Rolex

More details at the link below...

Read More [via CultofMac]


Apple Ranked Number One Luxury Watch Brand [Chart]

Apple Ranked Number One Luxury Watch Brand [Chart]
joshWUa - February 2, 2016 at 8:20am
Ok F.u.ck you guys for not answering my question.
Naggy^ - February 2, 2016 at 12:36pm
Yes it's possible. Happy?
Chinky Chink - February 2, 2016 at 5:07am
I have an Apple Watch with the full stainless steel link bracelet. Even though I had paid $1000 for it, I do not consider the watch as luxurious enough to be categorized with the top-tier Swiss watchmakers. Although the Apple Watch was nicely made, it didn't have the presicion and feel of real luxury watch like my Omega Deville and Seamaster watches and it definitely cannot hold a candle against my Rolex Yachtmaster...maybe it is because of the fact the an Apple Watch is made in China.
T _ T - February 1, 2016 at 2:33pm
It's just opinions of many think compared to y'all going Bessel over this! Talk about jealousy!
T - T - February 1, 2016 at 2:34pm
Berzerk*
18 More Comments
Recent