Air Aroma Creates New Apple Product Fragrance

Posted April 17, 2012 at 5:41am by iClarified | Please help us and submit a translation by clicking here | 7012 views

Air Aroma has create a fragrance that smells like unboxing a new MacBook for the first time.

The scent was commissioned by Greatest Hits, an artistic collaborative group, that wanted the unique fragrance for their upcoming art exhibition.

To replicate the smell a brand new unopened Apple was sent to our fragrance lab in France. From there, professional perfume makers used the scents they observed unboxing the new Apple computer to source fragrance samples. On completion the laptop was sent back to Australia, travelling nearly 50,000kms and returned to our clients together with scent of an Apple Macbook Pro.

The fragrance will be diffused for the duration of their artistic exhibition entitled 'De facto Standard' which takes place at West Space - Level 1, 225 Bourke Street, Melbourne and runs April 20th to May 12th.

Read More [via 9to5Mac]