1-800-FLOWERS.COM the world's largest florist and gift shop, has announced the launch of the 1-800-FLOWERS.COM Mobile Gift Center application on the Apple App Store. The application provides iPhone and iPod touch users with easy access to a variety of the best and most popular 1-800-FLOWERS.COM gift ideas and is ideal for mobile consumers to shop for last minute Valentines Day gifts. The application is updated daily and provides access to great gift ideas including product descriptions and full-color images, exclusive offers and special promotions for frequent customers.

"Providing our customers with the best and easiest way to shop for gifts no matter where they are is a key driver for us," said Jim McCann, CEO and founder of 1-800-FLOWERS.COM. "The new Mobile Gift Center for iPhone and iPod touch delivers a fast and convenient way to gift shop and we're excited to be on the Apple App Store."

Developed by Digby, a leading mobile commerce platform provider, the 1-800-FLOWERS.COM Mobile Gift Center application is a fast and easy way for consumers to browse and shop for gifts from their iPhone and iPod touch.

"We are very excited to deliver the 1-800-FLOWERS.COM Mobile Gift Center application to the revolutionary iPhone and iPod touch," said Dave Sikora, CEO of Digby. "The Mobile Gift Center provides iPhone and iPod touch users with immediate access to the same great selection found on 1-800-FLOWERS.COM."


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