Apple Revamps Its Website, Merges Online Store Into Product Pages

Apple Revamps Its Website, Merges Online Store Into Product Pages

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Apple has revamped its website merging its Online Store into the various product pages on its main site.

You can no longer visit the store directly by navigating to store.apple.com. To purchase a device you must visit its main product page. Likewise, to purchase an accessory you need to visit the product page relating to the accessory you are looking to buy.

Here's Apple official statement provided to TechCrunch on the new design.

"We redesigned Apple.com knowing that our customers want to explore, research and shop in one place," said an Apple spokesperson in a statement. "The new Apple.com takes the very best of our existing site and our online store to give customers one simple destination to learn and buy without navigating between two different sites. We've also improved several of the site's features to make shopping easier than ever for our customers."

Take a look at a few screenshots below or hit the link to check it out for yourself. Let us know what you think in the comments.

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Apple Revamps Its Website, Merges Online Store Into Product Pages

Apple Revamps Its Website, Merges Online Store Into Product Pages

Apple Revamps Its Website, Merges Online Store Into Product Pages

Apple Revamps Its Website, Merges Online Store Into Product Pages

Apple Revamps Its Website, Merges Online Store Into Product Pages
Barry rose - August 7, 2015 at 6:20am
But they still haven't made the site so it automatically knows your region
Nat - August 7, 2015 at 2:10am
New things to get used to, but it's still good! Love it so far. Hope they kept up with CarPlay on which dealers now have it and what else has been quietly updated on it.
HonestReviewer - August 7, 2015 at 12:52am
Honestly I hate the new website
Huh? - August 7, 2015 at 10:13am
So this is NOT where HonestReviewer should have expressed his opinion? And yours, Kornmehl, was helpful and civilised? Wow.
Kornmehl - August 7, 2015 at 1:06pm
No, this is NOT where he should have expressed his opinion about Apple's website. Apple has a feedback page for that. His opinion is of no interest or value to anyone. It isn't as if knowing that he doesn't like it has any possibility of changing what we do. And, contrary to your inflated opinion of yourself, it doesn't make you a better person to mediate this discussion in the name of civility. It just makes you a busybody who is no better than anyone else.
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