Consumers and businesses are using mobile data at record levels and the trend is expected to continue. To help ensure we continue to provide the best service for all of our customers, a small price increase is being made at this time. This is the first price increase in 7 years. Customers who have a grandfathered unlimited smartphone data plan will receive notifications of a $5/mo. rate increase for the data plan.
● This price increase will not impact your current unlimited data speeds. You’ll still be able to enjoy the nation’s most reliable network and will only see reduced speeds if you exceed 22GB of data in a billing cycle and are in a congested area. Learn more about reduced speeds for smartphone unlimited data plans.
● You can change your plan at any time. Learn more about the benefits of Mobile Share Value and how to switch today. If you switch to a different plan you will not be able to switch back to your Unlimited Data plan in the future.
● Should you decide to cancel your wireless service because of the $5/mo. increase, we will waive the early termination fees (ETFs) for the lines impacted by the price increase, so long as you cancel within 60 days after the price increase first appears on your bill. If you cancel after that time, you will be subject to the usual ETF.
● As with all service cancellations, if you have a smartphone on an AT&T NextSM installment plan for the lines you are canceling, the cancellation will require the remaining NextSM balance to be paid.
Back in September, AT&T announced that it won't throttle unlimited data plan users until they hit 22GB of usage. That's 4.4x more data than the previous 5GB of cap. The move followed an FCC investigation into its throttling practices.