March 28, 2024
Apple Announces Leadership Changes, Jeff Williams Named Chief Operating Officer

Apple Announces Leadership Changes, Jeff Williams Named Chief Operating Officer

Posted December 17, 2015 at 3:20pm by iClarified
Apple has announced some leadership changes today with Jeff Williams being named chief operating officer and Johny Srouhi joining Apple as SVP for Hardware Technologies.

Phil Schiller, senior vice president of Worldwide Marketing, will expand his role to include leadership of the App Store across all Apple platforms and Tor Myhren will join Apple in the first calendar quarter of 2016 as vice president of Marketing Communications, reporting to CEO Tim Cook.

“We are fortunate to have incredible depth and breadth of talent across Apple’s executive team. As we come to the end of the year, we’re recognizing the contributions already being made by two key executives,” said Tim Cook, Apple’s CEO. “Jeff is hands-down the best operations executive I’ve ever worked with, and Johny’s team delivers world-class silicon designs which enable new innovations in our products year after year.”


Cook continued, “In addition, Phil is taking on new responsibilities for advancing our ecosystem, led by the App Store, which has grown from a single, groundbreaking iOS store into four powerful platforms and an increasingly important part of our business. And I’m incredibly happy to welcome Tor Myhren, who will bring his creative talents to our advertising and marcom functions.”

Jeff joined Apple in 1998 as head of worldwide procurement and in 2004 he was named vice president of Operations. Since 2010 he has overseen Apple’s entire supply chain, service and support, and the social responsibility initiatives which protect more than one million workers worldwide. Jeff played a key role in Apple’s entry into the mobile phone market with the launch of iPhone, and he continues to supervise development of Apple’s first wearable product, Apple Watch.

Apple Announces Leadership Changes, Jeff Williams Named Chief Operating Officer

In nearly eight years at Apple as vice president of Hardware Technologies, Johny Srouji has built one of the world’s strongest and most innovative teams of silicon and technology engineers, overseeing breakthrough custom silicon and hardware technologies including batteries, application processors, storage controllers, sensors silicon, display silicon and other chipsets across Apple’s entire product line. Educated at Technion, Israel’s Institute of Technology, Johny joined Apple in 2008 to lead development of the A4, the first Apple-designed system on a chip.


Apple Announces Leadership Changes, Jeff Williams Named Chief Operating Officer

With added responsibility for the App Store, Phil Schiller will focus on strategies to extend the ecosystem Apple customers have come to love when using their iPhone, iPad, Mac, Apple Watch and Apple TV. Phil now leads nearly all developer-related functions at Apple, in addition to his other marketing responsibilities including Worldwide Product Marketing, international marketing, education and business marketing. More than 11 million developers around the world create apps for Apple’s four software platforms — iOS, OS X, watchOS and tvOS — as well as compatible hardware and other accessories, and customers have downloaded more than 100 billion apps across those platforms.

Apple Announces Leadership Changes, Jeff Williams Named Chief Operating Officer

Tor Myhren joins Apple from Grey Group, where he has served as chief creative officer and president of Grey New York. Under his leadership, Grey was named Adweek’s Global Agency of the Year for both 2013 and 2015. As vice president of Marketing Communications at Apple, Tor will be responsible for Apple’s advertising efforts and will lead an award-winning team that spans a broad range of creative disciplines from video, motion graphics and interactive web design to packaging and retail store displays.

Tor will succeed Hiroki Asai, who earlier announced plans to retire after 18 years in graphic design and marketing communications roles at Apple.


Apple Announces Leadership Changes, Jeff Williams Named Chief Operating Officer
Add Comment
Would you like to be notified when someone replies or adds a new comment?
Yes (All Threads)
Yes (This Thread Only)
No
iClarified Icon
Notifications
Would you like to be notified when we post a new Apple news article or tutorial?
Yes
No
Comments (3)
You must login or register to add a comment...
clown
clown - December 17, 2015 at 8:32pm
They have great deal of money in cash. The fact they will still be able to to buy and deal for other companies maybe fewer with 30% profit. Well their profit margin maybe lower. The fact remains a great more people would be possible interested in their products. Many of products price points are very high because people are willing to pay such prices. Maybe 30% could be adjusted for varieties of products. The profits margins allow them to be very successful company, but those higher profit margin prevent alot of people from buying various products. Testing lowering prices on some items could verify if they sell more products and production is productive based on sales.
clown
clown - December 17, 2015 at 7:50pm
I am free , i can take over the position. I would lower the prices of all their devices so the profit margin is less then 30%. With lower cost for products they would sell substantial more products and their overall profits would increase from the increase in sales.
gamerscul9870
gamerscul9870 - December 17, 2015 at 8:11pm
and what if high prices is enough for them to make acquisitions or make millions enough that many would buy even if it's more than one not just for everyone but for comparison, giveaways, etc.
Recent. Read the latest Apple News.
RECENT
Tutorials. Help is here.
TUTORIALS
Where to Download macOS Sonoma
AppleTV Firmware Download Locations
Where to Download macOS Ventura
Where To Download iPad Firmware Files From
Where To Download iPhone Firmware Files From
Deals. Save on Apple devices and accessories.
DEALS