Apple Pays Tim Cook Less Following Missed Revenue and Profit Goals

Apple Pays Tim Cook Less Following Missed Revenue and Profit Goals

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Apple paid Tim Cook and other top executives less in 2016 following missed revenue and profit goals for the year.

In a regulatory filing spotted by the WSJ, Apple said annual sales were $215.6 billion, 3.7% below its target of $223.6 billion. Operating income was $60 billion, 0.5% short of its $60.3 billion target.

Due to the missed targets, executives didn't get their full possible cash incentive. Last year Cook earned $10.3 million in compensation but this year he received $8.75 million.

Cook's pay fell 15% compared to an average drop of 9.6% for other executives.

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Apple Pays Tim Cook Less Following Missed Revenue and Profit Goals
Steve Nojobs & Tim Crook - January 7, 2017 at 5:40am
Awwwwe poor guy. How can he live on 8 million only!!??
ricecook - January 7, 2017 at 1:12am
no doubt !Tim cook will receive a less more by April,after Samsung galaxy S8 on the market!! watch out apple..!!!
Kk - January 7, 2017 at 9:18am
Im so looking forward to this
SayingWhatEveryonesThinking - January 10, 2017 at 7:19am
ricecook, great name. And, "cook will receive a less more" is even better. But the best is mentioning the next Samsung that will have bigger and better explosive power. You are hilarious!
D - January 7, 2017 at 12:11am
Poor Tim! Maybe should start up a GoFundMe campaign for him so he can get back in his feet again.
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