Traffic Jams puts a rapper and producer in the back seat of an SUV with the goal of creating a new song before they arrive at their destination.
What do you get when you pair a rapper and a producer who’ve never worked together before, throw them in the back seat of an SUV, send them into the middle of LA’s legendary rush hour traffic and tell them that they have to create a brand new song before arriving at their destination, the Spotify-All Def Stage, where hundreds of fans will be waiting to hear them perform that song… live?! You get… Traffic Jams, the new series from Spotify and Russell Simmons’ All Def Digital.
Episodes of Traffic Jams will air starting on April 4th and every following Tuesday for eight weeks.
“Our team at All Def Digital has been doing an incredible job developing and producing a variety of new series and formats across music, comedy and culture. Traffic Jams is an exciting new premium series that shows off true talent — recording artists and producers — and their ingenuity, creativity and personalities. It has improvisation, it has performances, and I’m pretty sure it will spawn a few new hits too — it’s amazing and Spotify is the perfect platform for it.” – Russell Simmons, co-founder of All Def Digital
Take a look at the trailer below...