The Siri Group is One of the Largest Software Teams at Apple

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Posted October 17, 2011 at 8:38pm by Shalom Levytam

The Siri group is reportedly one of the largest software teams at Apple, according to the WSJ.

The Siri group, one of the largest software teams at Apple, fine-tuned Siri's responses in an attempt to forge an emotional tie with its customers. To that end, Siri regularly uses a customer's nickname in responses, as well as those of other important people and places in his or her life. "We thought of it almost as a person on the phone," this person said.

When integrating Siri into the iPhone, the team reportedly focused on giving it a friendly and humble personality but also giving it an edge, said a person who worked on the project. While working on the assistant, they often thought, "How would we want a person to respond?".

Siri, a voice powered assistant, is one of the most exciting new features of the iPhone 4S. Blogs have already popped up to document Siri's responses to various questions. Many consider this voice powered technology to be the future of mobile devices.

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$horty - October 17, 2011 at 9:14pm

Good maybe they can fix Siri for the 5.1 update so it recognises voice patterns better I'm from Ireland an have to try put on Australian or American accent for it to understand me amean my daughters named Dakota a state in American surely it should understand that? No it keeps sayin "Recorder" instead even though I'm say Da-Kota slow, it only has knowledge of businesses in the states? I appreciate the hard work U guys are doin but try sort it out you maybe shoulda had alotta different nationalities involved in it so it would reconigse different accents, speech patterns