Samsung's First Brand Store Aims to Compete With the Apple Store [Video]

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Posted July 12, 2012 at 6:46am by Shalom Levytam

Here's a look at the first brand store for Samsung in North America which just opened in Metro Vancouver.

The Vancouver Sun got a sneak peak at the store located in Burnaby's Metropolis in Metrotown mall.

A showcase for all that is mobile in Samsung's growing lineup of consumer products -- from smartphones, to tablets, notebook computers and digital cameras -- the Metro Vancouver store could be seen as a legacy of the 2010 Olympic Games. It was the enthusiastic reaction to Samsung's offical Olympic partner showcases here that put Vancouver on the agenda when Samsung started scouting possible locations for a Canadian store. When a prime spot in the Metrotown shopping centre came up, that sealed the deal.

"Back in the 2010 winter Olympics, since we're a global partner, we had partnerships and pavilions set up in Vancouver and we interacted with tens of thousands of customers," said James Politeski, who became the first non-Korean president of Samsung Canada when he was named to the post last December. "Their reaction was 'wow, Samsung is amazing, these products are amazing, tell us more.'"

Nelson Lemos, Samsung's director of channel sales offers a tour of the store which can be seen below. How do you think it compares with the Apple Store?

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justabrake - July 12, 2012 at 5:30pm

Samsung has a store at Columbus circle NYC not that big and not much in it

Jared - July 12, 2012 at 5:47pm

Did they open a new one? The old one was huge and had TONS of stuff...

Jared - July 12, 2012 at 12:27pm

This isn't new at all. Samsung used to have a HUGE store in the Time Warner building in New York and only closed it within the last year. There they also had an 80" TV (I forget if it were plasma or LED). They had a lot of cool toys to play with, not just TVs and phones. I welcome it.

Audi550 - July 12, 2012 at 11:57am

Im very disapoinemented in samsung all they do is copy. Apple should be proud that company want to follow in they foot step but never be like apple

Audi551 - July 12, 2012 at 1:47pm

Doesn't apple do the same thing...they are always a step behind the JB community, copying most of the JB apps - notifications, wallpaper/lockscreen backgrounds etc.

Glocknine - July 12, 2012 at 11:08am

Samsung does it better thats why apple is so furious about samsung!

snow - July 12, 2012 at 10:21am

Wow they can just copy and paste whatever Apple does, but remember, they are "Not As Cool"...don't waste time on samsung.

Samstore - July 12, 2012 at 9:53am

Where's the fridges, dishwashers and the microwaves ??? a samsung store without them is just another copy to apple.

Kr00 - July 12, 2012 at 9:38am

Wow!! A sleek Brand store with demo benches. How original..................... :/

XTC - July 12, 2012 at 8:17am

Apple store is white. This one is beige an has a big screen... That-s it! Not nice! Not nice at all.

Junaid - July 12, 2012 at 7:16am

Copy and learn everything from Apple. Samsung you will never become leader like Apple.

Glocknine - July 12, 2012 at 1:17pm

You must be feeding wrong info! As of today Samsung is still ahead of apple

joyz - July 12, 2012 at 1:55pm

In what sense? Output? Hardly surprising seeming Apple makes one phone a year and samshit a hundred

Me - July 12, 2012 at 7:14am

Samsux can try copy everything. But they can't copy beautiful design and style that has apple. Too korean are all their products.