Tim Cook's Message to Apple Employees Following Win Over Samsung

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Posted August 25, 2012 at 7:19am by Shalom Levytam

Apple CEO Tim Cook has addressed employees following the company's win over Samsung for patent infringement.

Here's the memo sent to employees as obtained by 9to5Mac:

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Today was an important day for Apple and for innovators everywhere.

Many of you have been closely following the trial against Samsung in San Jose for the past few weeks. We chose legal action very reluctantly and only after repeatedly asking Samsung to stop copying our work. For us this lawsuit has always been about something much more important than patents or money. It's about values. We value originality and innovation and pour our lives into making the best products on earth. And we do this to delight our customers, not for competitors to flagrantly copy.

We owe a debt of gratitude to the jury who invested their time in listening to our story. We were thrilled to finally have the opportunity to tell it. The mountain of evidence presented during the trial showed that Samsung's copying went far deeper than we knew.

The jury has now spoken. We applaud them for finding Samsung's behavior willful and for sending a loud and clear message that stealing isn't right.

I am very proud of the work that each of you do.

Today, values have won and I hope the whole world listens.

Tim
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The jury awarded Apple over $1.05 billion in damages.

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Tim Cook's Message to Apple Employees Following Win Over Samsung

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iDood - August 27, 2012 at 7:11am

Steve would have say "I told you so". That is how he would have put it. Like when he said to iPhone users having issue holding the phone, "You are not holding it right". That's how blunt he was. I miss SJ. TC will do just fine. Give him some more time.

Gringo - August 26, 2012 at 10:58pm

i still think Tim Cook is talking to Steve Jobs through the devil getting new ideas to keep apple running =)

Toshi - August 26, 2012 at 4:57pm

U r small!

soydepr - August 26, 2012 at 11:20am

U know this will not hold on appeal... By all means I like apple but the fight should be in the market not in court

Buc0727 - August 25, 2012 at 8:39pm

Ballin out of control lol

cciev - August 25, 2012 at 3:19pm

good to know that tim cook massaged every single employee. hopefully in the right place hehe

Wil - August 25, 2012 at 2:31pm

I wonder what Steve would have to say about this...

NoGoodNick - August 25, 2012 at 2:12pm

I think the case is pretty clear. Despite the impressions by the trial, Apple hasn't been trying to buy up old patents to file vague 'patent' lawsuits. They did in fact go into this reluctantly, knowing it wouldn't make them look good. But Samsung stole a number of technologies that had nothing to do with the 'look' of their devices (although that certainly plays a role as well). You can't call it a 'victory' though, as it cold hundreds of millions to stage, lasted years too long, and won't be completed for another decade!

NoGoodNick - August 25, 2012 at 2:14pm

Spell check changed "cost hundreds of millions" to "COLD hundreds of millions"!

Ifixtor - August 25, 2012 at 2:03pm

"Apple please don't sue me for copying the "I"

noma - August 25, 2012 at 12:42pm

I will feel upset if someone still my hard work and I totally understand Tim and all of the employees that work hard on the iphone and ipad, think about it.

Stevein Hell - August 25, 2012 at 12:39pm

9 person jury. All americans. Only 4 has smart phones. Only 1 member has experience with patent.

NoGoodNick - August 25, 2012 at 2:08pm

Sorry, but that's the American judician system. If you want experts to judge each case, try moving to Iran where religious 'experts' review everything. The idea is to have 'typical people' on juries, NOT wealthy tech-heads or lawyers!

Kourosh - August 25, 2012 at 9:32am

Gr8... I hope now we'll get some products for lower prices :) or as our fiend told, free products ;)

ZM - August 25, 2012 at 7:58am

Time to give us free iPhones from your winning.

Esteban - August 25, 2012 at 8:35am

Please do not stop this race

Haha yea