April 29, 2024

Apple Delays Apple TV Shipments Ahead of Rumored Refresh

Posted February 29, 2012 at 6:02pm by iClarified · 7397 views
Apple has repeatedly delayed shipments of its Apple TV ahead of the rumored refresh on March 7th, according to an AppleInsider report.

For three consecutive weeks, the Cupertino-based company has failed to make good on its promissory to restock indirect channel partners with fresh inventory of the existing $99 Apple TV product, say people familiar with matter. Instead, partners and channel members have seen Apple push back deliveries each consecutive week by one additional week -- a practice that almost always foreshadows a formal discontinuation of a product ahead of new models.

Shortages of the Apple TV have been reported at various other retailers and yesterday 9to5Mac confidently predicted that a new Apple TV and a mystery accessory would launch alongside the iPad 3.

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