Apple will reportedly kill its Ping, its social network for music, in the next major release of iTunes, according to AllThingsD.
Apple has finally acknowledged what the market has been telling it since it first debuted Ping, its social network for music, in September of 2010. The service is a failure. And rather than continue to maintain Ping, the company is abandoning it and using its partnerships with Twitter and Facebook to make its various software and service offerings social in a way that consumers actually care about.
Apple CEO Tim Cook hinted that this would happen at D10. "We tried Ping, and I think the customer voted and said 'This isn't something that I want to put a lot of energy into,'" Cook said.
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Apple has finally acknowledged what the market has been telling it since it first debuted Ping, its social network for music, in September of 2010. The service is a failure. And rather than continue to maintain Ping, the company is abandoning it and using its partnerships with Twitter and Facebook to make its various software and service offerings social in a way that consumers actually care about.
Apple CEO Tim Cook hinted that this would happen at D10. "We tried Ping, and I think the customer voted and said 'This isn't something that I want to put a lot of energy into,'" Cook said.
Read More