May 3, 2024

Amazon Had Its Biggest Day of Kindle Fire Sales Following iPad Mini Announcement

Posted October 28, 2012 at 2:30am by iClarified · 15273 views
Amazon revealed that it sold a record number of Kindle Fire HDs following the announcement of the iPad mini.

Amazon spokesperson Drew Herdener told AllThingsD, “Wednesday was the $199 Kindle Fire HD’s biggest day of sales since launch and up 3x week over week."

Since Amazon never releases actual sales data, we don’t know how many Kindles that translates to, but still, the statement may surprise some who had expected Kindle sales to fall once Apple had a comparable device on the market. But given that they did the opposite it might imply that some people were waiting to see what Apple announced — and how much it would cost — before making their decision.

Apple has spoken out to defend its $329 price tag for the iPad mini which is substantially higher than that of 7-inch tablets offered by its rivals.

Read More [via 9to5Mac]