AT&T is attacking the T-Mobile over ads that touted the speed and geographic reach of its new 4G network.
The carrier took out a full page ad in the New York Times that reads...
The truth about T-Mobile's network compared to AT&T
2x more dropped calls
2x more failed calls
50% slower download speeds
“T-Mobile’s advertising is a combination of misguided and just plain wrong,” said Mark Siegel, a spokesman for Dallas- based AT&T told Bloomberg. The newspaper ad was “just a friendly reminder of the fact that independent third-party testing says AT&T’s network delivers faster speeds and fewer dropped calls than them.”
T-Mobile's response to the ad? “Wow. Looks like we struck a chord,” Chief Marketing Officer Mike Sievert said. “AT&T doth protest too much. Glad they’re spending their money to print our name.”
Read More [Image]
The carrier took out a full page ad in the New York Times that reads...
The truth about T-Mobile's network compared to AT&T
2x more dropped calls
2x more failed calls
50% slower download speeds
“T-Mobile’s advertising is a combination of misguided and just plain wrong,” said Mark Siegel, a spokesman for Dallas- based AT&T told Bloomberg. The newspaper ad was “just a friendly reminder of the fact that independent third-party testing says AT&T’s network delivers faster speeds and fewer dropped calls than them.”
T-Mobile's response to the ad? “Wow. Looks like we struck a chord,” Chief Marketing Officer Mike Sievert said. “AT&T doth protest too much. Glad they’re spending their money to print our name.”
Read More [Image]