May 4, 2024

Apple's 500 Million User Accounts Only Second To Facebook

Posted June 4, 2013 at 11:24pm by iClarified · 8802 views
Apple's 500 million user accounts are only second to Facebook, but generate more revenue per account than any other company according to a research report from Morgan Stanley analyst Katy Huberty.

However, Apple has nearly 500 million accounts with a credit card on file, allowing them to tailor its software and services to their users that competitors can't.

Apple generates nearly $329 per user, while Amazon (200 million users) is a close second at $305 and finally, eBay (112 million users) is third with $125 per user.

By years end, Apple could be looking at 600 million accounts, suggesting new services such as mobile payments, streaming radio and targeted advertising could crucial to the company's growth.

via Apple Insider