April 28, 2024

Users in Emerging Markets Want Smartphones With 5-Inch Displays or Larger [Chart]

Posted August 17, 2014 at 3:37pm by iClarified · 17450 views
Jana surveyed smartphone users across nine emerging markets to gain insight into their device preferences and learn more about the content that they consume. They found that over half of respondents in every market surveyed (except Nigeria) expect their next smartphone to have a screen size of 5-inch or larger.

Large screen devices are popular among respondents because of their suitability for video streaming and games.

Apple is expected to release a 4.7-inch and 5.5-inch iPhone 6. The 4.7-inch device will likely appeal to those who value portability, while the 5.5-inch device would be great for media consumption.

Take a look at the infographic below for more details...

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