June 29, 2025
Apple to Announce 'Several New Macs' in One of Its Longest Keynotes Ever [Gurman]

Apple to Announce 'Several New Macs' in One of Its Longest Keynotes Ever [Gurman]

Posted May 31, 2023 at 2:15pm by iClarified · 4275 views
Apple is set to announce 'several new Macs' in one of the company's longest keynotes ever, according to a new report from Bloomberg's Mark Gurman.

In a tweet this morning, Gurman summarized his expectations for the event, predicting a keynote that will easily be over two hours long!

I'm expecting three major focus areas next week: 1) several new Macs, 2) the mixed-reality headset, 3) the new OSs. With all of the new hardware and software, I expect the keynote to be one of Apple's longest ever and easily exceed two hours.

Gurman previously revealed that Apple would start accepting trade-ins of the Mac Studio, 13-inch M2 MacBook Air and 13-inch M2 MacBook Pro on June 5th, the same day its WWDC keynote. The company has been testing a new 15-inch MacBook Air, so we're likely to see an update to the MacBook Air lineup at WWDC. It's unclear if Apple will also introduce a new Mac Studio or the long awaited M-series Mac Pro at the event.

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Apple to Announce 'Several New Macs' in One of Its Longest Keynotes Ever [Gurman]Apple to Announce 'Several New Macs' in One of Its Longest Keynotes Ever [Gurman]